Danny Ferry again has an NBA job, and good for him

It sure didn't sound as if Danny Ferry was reading. (Curtis Compton/AJC)

Danny Ferry, back in the day. (Curtis Compton/AJC)

The New Orleans Pelicans have hired Danny Ferry as a special adviser to the team’s basketball operations staff. Good for them, and good for him.

We needn’t recount the events that led to Ferry’s undoing as the Atlanta Hawks’ general manager. The belief here is that the fallout from the unfortunate characterization of Luol Deng that Ferry read aloud on a conference call could/should have been managed by the Hawks in a way that would have allowed Ferry to remain in place. But some of those in charge froze, and those who owned the club took to bickering, as was the case with that ownership group.

Long sad story short: The best GM the Hawks have ever had was forced out. New ownership didn’t want its first act to be an explanation of the guy who had said/read of Deng: “He’s got some African in him.” That was understandable on new ownership’s part. It was also a mistake.

Were Ferry still here, I’d feel a lot better about the Hawks’ future. He built the team that would win 60 games last season, and the personnel moves since Ferry took his leave of absence on Sept. 12, 2014, have left much to be desired. But he’s not here. He admitted his error, did his penance and took his buyout.

As for those who might say, “He’s a racist” … well, he’s actually one of the few people in this world who has a legal document saying he’s not. The Hawks’ in-house investigation, as conducted by the law firm Alston and Bird, absolved Ferry of any racial bias. He has a letter to that effect bearing Alston and Bird’s imprint in his possession. He insisted on it before accepting the buyout. Danny Ferry is no fool.

Reader Comments 0

20 comments
dwayne
dwayne

Just another example of bowing to local political pressure. Ferry was one of the Top Two executives in the history of Atlanta sports. Sorry, Arthur, neither belonged to the Falcons. The other was/is John Schuerholz. Letting Ferry go set the Hawks back to another middle of the pack team. Thanks, race baiters.

Terry Y
Terry Y

Ferry should still be in ATLANTA!

RoyalDawg
RoyalDawg

The Hawks are a poorer team without Ferry. Political correctness once more went too far and exacted a cost.

Turd Burglestein
Turd Burglestein

The knuckle draggin yard apes get the team they deserve.

patriotdog
patriotdog

Easy. The Hawks ownership group should have restated what was reported initially, and then lost among the 'Fire Ferry' idiots: He did not write the report. He simply read the report, written by a scout, to the old owners.

Weak, lazy journalism.

Falcons2013
Falcons2013

This article is dead on. Make jeff Schultz read it. He doesn't get that Ferry was the best thing the Hawks had going and the ridiculous Atlanta Spirit including Gearon used him as a pawn in their dysfunctional petty battles. It is atrocious that Gearon still has any ownership interest and therefore 1% of the cancer still exists.

SaulK
SaulK

african american players in the league are not happy with this -- they want more minorities running these teams!

jp1990
jp1990

you can thank dominique for ferry being gone-will it be 20 more years?

Kensdobs
Kensdobs

Danny Ferry got crucified for repeating what was on a scouting report. The fact is, he wasn't crucified for what he said, he got crucified for saying it. Ferry didn't write the scouting report, the scout did. So why wasn't something done about the scout who recorded the racist comments? 


Ferry got crucified for revealing the racist attitudes & comments that numerous scouts probably have & record in their scouting reports. 

MaybeMaybeNot
MaybeMaybeNot

So if a law firm says you are not a racist, then you are not a racist?  Sorry, but racism is a lot more complicated that what a law firm that may have it's own biases and financial interest can come up with.  For instance, how many of those lawyers investigating if Ferry is a racist were black themselves?  Danny Ferry said what he said (regardless of the fact that he read from a scouting report) and he has to live with it.  The law firm was nothing more than damage control for his reputation so he could secure another job in the future.  

DawgNole
DawgNole

@MaybeMaybeNot

There's a significant difference between Ferry "saying what he said" and "reading from a scouting report."

Guess you haven't figured that out yet.

BrookhavenGuy
BrookhavenGuy

@MaybeMaybeNot  Nice touch to claim any investigation was tainted if black attorneys were not involved - sort of like claiming a "Mexican" judge is not competent to hear a case in which Donald Trump is a defendant


But maybe someone anticipated someone with your biases playing the race card 


"The incident prompted the Hawks to conduct an internal investigation by Atlanta-based law firm Alston & Bird, led by partner Bernard Taylor."


Here is a link to Mr. Taylor's Alston & Bird bio - note the photo


http://www.alston.com/professionals/bernard-taylor/



patriotdog
patriotdog

Schultz hasn't figured it out, either. This was a bad period for Hawks fans as well as anyone with enough intellect to recognize a figurative media lynching.

Humperdink
Humperdink

glad Ferry's able to move on from the mass media lynching he endured.

davesbrain
davesbrain

Look for New Orleans to quickly ascend and surpass what the hawks are doing -not doing what it took to keep him will prove to be a huge mistake in hawks history...

Coach Howard
Coach Howard

Danny Ferry was too competent and talented.  Don't forget the earlier ownership litigation over a player contract resulting in the one owner with any sense and personally earned fortune leaving.  The remaining fools with ownership shares couldn't stand the truth, family money doesn't buy brains.  

nowhereman
nowhereman

Typical Atlanta sports ownership foolishness. Only Ted Turner gets a pass. He saved major league sports in Atlanta.